Released on = March 13, 2007, 2:43 am

Press Release Author = Forte CRM Ltd

Industry = Software

Press Release Summary = The free CRM for \'complete electronic contact files\', with
the power to grow.

Press Release Body = By Jonathan F Hull
Forte CRM Ltd is pleased to announce the release Forte CRM Solo, their free
standalone CRM tool.

As the first in the range of Forte CRM versions, Forte CRM Solo is targeted at small
businesses that require centralized relationship knowledge and management, without
the immediate need to manage accounts or customize extensively.

Dr Jonathan Robinson, Director of Development at Forte CRM Ltd outlines :
"Forte CRM Solo was the result of our desire to offer something back for the many
excellent open source tools that have gone into our product range, from Firebird to
PostgreSQL, PHP to Apache among others.

Our customers had a number of competing requirements that simply didn\'t exist : ease
of use with great power and low cost, a true internet application with the richness
of a Windows application, pre-integrated office components with fail-safe data
centralization, and one product that can scale from 1 user to hundreds
cost-effectively.

We chose to develop a hybrid internet application, combining the best of open source
internet products at the backend, combined with the best possible Windows user
experience at the the user end. This allows us to deliver powerful features to our
clients - for example the ability for users to operate independently if connectivity
is interrupted. Solo and Pro can be thought of \'permanently\' disconnected versions
of Forte CRM."

The Forte CRM products were developed by FAB Software Ltd, which whollly owns the
Forte CRM Ltd operation. FAB Software Ltd has a 12 year track record of developing
custom solutions for the New Zealand and international financial services
industries. Forte CRM product development started almost 5 years ago, and FAB has
had customers assisting with product development for the last 3 years.

One of the challenging product areas was the requirement to give clients a range of
customization options, so that CRM can coexist in the middle of a number of software
solutions, or be grown to handle large parts of a businesses operation. Solutions to
these requirements include the Forte Data Translation Engine for database migration
and integration, internal eventing and scripting for custom workflow, and an
internal API to allow modules to snap in using a Service Oriented Architecture for
complete custom extension.

Forte CRM Solo can be easily upgraded or merged into other versions in the range,
allowing Solo users to protect their investment in time if their requirements grow.
The rest of the product range is scheduled to be released over the next few months,
followed by specific vertical versions.

To learn more about Forte CRM Solo, visit our website at http://www.fortecrm.net

Web Site = http://www.fortecrm.net/content/view/55/

Contact Details = Address: 64 Cashel St, Christchurch
New Zealand

Phone Number: +64 3 365 7851
Email: solo@fortecrm.net